At 10,000 watts WNTW is the 2nd most powerful station in the area covering Richmond to the North Carolina Border, Amelia Courthouse to Tidewater. Radio is the leading reach platform in North America. 93% of us listen to AM/FM radio over the airwaves, which is higher than TV viewership (88%), PC use (50%), smartphone use (83%), and tablet use (37%), More than 243 million American adults listen to the radio each month.
The team WNTW represents more than just media based marketing and advertizing. Unlike other TV or radio stations we bring the expertise to manage the entire business development cycle, not just designing ads.
Our team includes experts who have built enduring branding and marketing campaigns in the software and hospitality industries, built sales management and compensation systems for pharmaceuticals and landscaping firms, and service as sales for insurance and transportation companies.
Our business model is simple - focus on small businesses that need to generate more profitable sales by employing a few simple rules of a marketing agency:
William Eastman, General Manager at WNTW explains how AM Radio has evolved over the years and why it must change to better serve its listeners.
As the industry looks for the next profit model, the team at WNTW is betting on a combination strategy (not Blue Ocean or Optimizing) of marrying the heritage of radio with the power of business consulting - and you have a ring side seat for the future of news/talk radio. You will hear it everyday on WNTW.
What does that look like?
We take two perspectives on your need to generate more sales. The first is strategic and looks at the entire business development process. There are four elements necessary to build an effective selling machine:
The second step is tactical - how to build an integrated approach that uses the buying persona of perfect customers and how to use traditional and digital media to surround them. There are 3 elements necessary to maximize the impact of marketing spend:
William Eastman, General Manager at WNTW explains how our team can help your business generate more profitable sales.
Identification of the 'perfect customer' to understand their buying process and ensure your offer is the first choice.
Providing a complete solution that fully uses traditional and digital media - website, SEO, social media, and youtube. Additionally you inoculate the customer from competitor offers.
Instead of just an ad spot randomly aired over the course of the day, your business will be highlighted on our local shows.
We bring the power of our studios to provide professional audio and video content for your marketing and sales channels.
Increase your close ratios (qualified leads to closed deals), time in the sales funnel, and improve margins on each sale.
Continuous engagement of existing customers to drive higher margin sales.
Copyright © 2019 WNTW 820AM / 92.7FM "More Than Radio" - All Rights Reserved.
Powered by GoDaddy Website Builder